Budweiser’s Made in America Festival will not be returning to Los Angeles, California this year, according to the L.A. Times.
The festival, founded by Jay Z and Steve Stoute, was held in both L.A. and Philadelphia during Labor Day weekend last year. Although L.A.’s two-day festival drew over 71,000 fans and boasted a lineup that included Kanye West, Kendrick Lamar, YG, and Iggy Azalea, the show faced numerous technical and location issues. Because of the complications, organizer’s decided to cancel the L.A. event this year.
“This is not at all a stepping back — this is a reevaluation of the model of going from one location to two to three,” Budweiser VP of marketing Brian Perkins told Billboard. “We’re a very ambitious brand, and we have a very ambitious partner in Jay Z, who also dreams big. And we always want to do big, bold things with music under the moniker of Budweiser Made In America.”
The four-year-old festival will return to its original host city in Philadelphia on September 5 and 6. Made in America will also reportedly host a free concert on New York’s Liberty Island, headlined by Mary J. Blige, Billboard reported Thursday (Jun. 5). The story has since been taken down from their website.