Kendrick Lamar Preaches to The Youth in Reebok: ‘Be Ventilated’ Short Film

Starting off with a utopian view of California, we hear Kendrick’s voice calling for a revolution in the new short film for the Reebok Classic “Ventilator Day-Glo”.

“We can no longer sit idly by while the powers that be tell us how to live, how to think how to act” preaches Kendrick.

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Kendrick who has already proclaimed himself as “the only preacher these kids got” uses his powerful and poetic narrative to promote Reebok’s Classic “Ventilator Day-Glo”.

The short film ends on an inspirational note, calling the people of America to follow the winds of change, being Reebok and their call for a youth revolution: “A wind of change is blowing in, inhale, exhale and breathe.” 

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