A Conversation with Sporty-O

How would you define your music? How’s it different?
Well, what I’ve been doing man. I did hip hop for a long time. About 6 years ago I started doing electronic dance music and working with Deejays and producers they do electric, dub-step, drum and bass. For the past 15 years that music generally didn’t have a lot of vocals on it more or less. Rappers MCd. Singers sung, Bcus how music was back in the day. It was more like dance music. It was easy for me to relate to the tempo of the music. African Bambatata is really a form of dance music and taking from all of that dub-step and crunk music is really a form of dub-stepping in a way. The same type of tempo and same type of energy. So with that It was just easy for me to make the transition. I started to get bookings for festivals, concerts, raves about 56 years ago. The crowd and the energy was so overwhelming really. It was surprising people knew the music and the deejays . The music and the energy of the shows. People wanted to work with me and wanted my records. It wasn’t like a producer approached hip hop deejays or hip hop artist. It was more of a competitive type. You know approaching Hip Hop Deejays can be real difficult. They get approached by so many different people who want to get put into the rotation.
As an Artist was there a point where you wanted to give your music to Deejays? Or did you realize you had to be both the producer and the artist?
Doing edm. it took a lot of the production out of my hands. It opened the door for me to work with the deejays/producers who were already making the music. I was just fortunate enough to make the 1st couple of songs that I had made really well. And this genre of music did me really well and opened my eyes very quickly. It extended my network to make more songs with more producers in this world. It was just a small pebble that turned in to an avalanche of songs with people around the world to make more than just hiphop to make a wide variety of music, you feel me?
Are there any producers you sample the most or are like your influence?
It’s like I always say, being and MC or being a rapper is always my 1st love. So just writing music in general. I was more influenced by Outkast. They really experiment with drum and bass and with the down south music. I like flo-rida, Pitt Bull and LMFAO. They were on. They were on this tip in Miami and LA as well. All that just kind,.. I was touring. I heard that music. It made me feel comfortable with doing it. It was more energizing and ground-breaking. EDM is a sound accepted on the pop scene.
Is there a level of sexism in the hip-hop community and does your type of music embrace all sexists and all with different sexual preferences?
Well to say the least the most I would say, like Smokey Robinson said, the most important thing is to write about love and life. If you’re a male vocalist like i am you will make music that woman like all over the board. As well as men. It’s like you make to fulfill a demand. You fill a supply with a demand. I had original success with Hip hop. I made music that I liked and music that people I was around liked and the city I am from. I liked that it was dope. But you know, making music for woman all across the board has opened the doors abroad across the atlantic ocean the pacific. You know?`Using passports. doing things I never thought I’d do. I think it’s great. It made me more creative and unique. I don’t have to care about whether people think I’m soft if I say this or that.It’s like whatever. I know how real I am. So whatever. I am going to have a good time. That is what people do. And thats what people think when they come around. And Thats what I try to put of in the music. Is it about sexism? It’s all over tv. I mean, sex sells. It’s not like it’s vulgar. Dance music is exactly what it says it is… getting people to dance. And dub-step has a lot of guys into. It’s din’t make it seem like a girls type. I;m at the pool or you know ragging out with the models. I got to feel fashion. That is what I totally thought before I got into it. It was hard to understand. But when I started living the lifestyle of these people at these festivals. I felt the energy. I was like man this is just as good as like seeing tupac perform or something.
What is it like to be behind the turntables at these events?
Well 1st of all. Festivals is just about the experience. I’ve been to festivals where it’s out in the wood like a woodstock type deal. Like 5000 to 10000 and a line-up of 20 to 30 differnt djs And eeveryone is in the back its not like you know hip hop are you gone put me on the guest list you know? Its for the network, the love, the music. Its a chance to just watch and see. fel the music like laying on the speakers. It’s an experience. They got this thing called burning man. It’s out in the desert. Where you have to bring your own everything. I performed there at burning man last year. But that’s the type of event I perform at like Ultra in Miami. I performed their a few years ago, several years in a row.
Name some other places you’ve performed at?
Spain, England, Hawaii, Up and down California, Vegas, Ultra in Miami, Electric daisy carnival, 100000 Kids, Nocturnal in LA, Burning Man, FreightFest in Seattle. I have shows in Moscow and Brazil coming up in a couple of months. Places that music can take me. Huge events where it’s lots of people in attendance. I’ve just been blessed the music has it’s own success. It has it’s own wings without radio success. Radio success is kind of hard. There’s alot of politics. You know what I’m saying? Having commercial TV or online success is way better than radio success anyway. its seem slike now as far as what they trying to get for these online and tv shows they gear more toward (edm.) You can catch that type on cartoon network adult swim MTV Vh1 all that fuse G2. It’s what’s popping. I remember how that was popping for sometime years ago. It’s encouraging to be involved in something this dope that still is relevant today.
When did you decide to make this style of music your own? Was the a day?
It was about five years ago, 2007. It was my 1st booking. I mean it was the very 1st record to be treated well. I got booked. It was used for promotional purpose at an event in Utah — V2. They were like the bomb they actually hit me up and they were like. Yo, what you doing? Talk to me. It was easy to deal with them. It was a solid fitting. As far as what hip hop is it was a great experience. It was thousands upon thousands of people there. It was record people were familiar with. It was a record I had made some years ago. I wasn’t even familiar with the record. I was doing hip hop at that time. I was really pushing hip hop. But, they told me like you really need to do like these records that are popping. I did them and kids knew them. And it was I couldn’t believe it was something I always wanted. I was like the only black folks there was me and the bouncer i was like man. Imma start doing this. It seems like the love is here. You know what I’m saying. And from that day forward I just jumped straight in and i was __ and just dj did this and from being in his show to the crew that I had. I met some cool guys that had a label 11 11 and it was like a then and i just went from there. you know what I’m saying. They all did __ there were no vocalists so it wasn’t like a __ as far as what each others job was to make things successful to work for what they were doing and work for what I was doing. I can meet a lot of cool people that were making really good music and was doing real well and are quite popular now.
After seeing Coachella, how do you think technology can enhance the work that you do as a dj?
Well at these festivals like Coachella thats what its all about — the technology. Its hot to see women in accessorized high-tech costumes. Technology can only take things to the next level and beyond. I can only imagine. You have popular artist right now on tour that Scriex, Nero, Testo, Infotech (unsure on spelling of artists names). These guys are performing at pretty big place where 30 to 40 thousand people are present. They have the best technology with them. That is what I am shooting for. I think technology will only make things better. It’s about the taste of the music and being there. It’s just as important to hear the people play the music as it is to experience the music and the technology at these places. Sky is the limit technology is the limit. You know what I am saying? It’s important for artist to embrace the technology. Artist need to embrace technologies like reverbnation, datpiff, soundcloud, studiovox. It would also be dope if tech industry embraced our art. Techies need to … more specifically game designers should create a chopped and screwed playlist for deejay heroe. Pay homage to the south by southwest.
As a deejay you sort of have the best of both world in your hands right?
We do have the best of both worlds in our hands. What I mean by the best of both world is that even the most popular deejays are limited only because they’re not doing the vocals of the music they’re playing — i am. I am producing music as well as deejaying. In a way, I have control of both my music, my performance and the experience. I can have a song out immediately to please fans get fans input. Then with technology you could probably stream it live like use the soundcloud to share in real-time the comments of fans.
Interesting, would that be something you could include in a deejay battle?
I am know in Atlanta for freestyle battling. It’s why I felt so comfortable doing hip-hop. it why I felt comfortable doing dance music. I felt comfortable doing because I knew where my roots were … the people here see that I make music all of the time. I am old school. I could see myself doing a battle like Q in Juice with 2pac in Atlanta. There wasn’t that kind of thing like deejay battles, breakdance battles, but now there is A3C Hip Hop Festival which is like how they do in LA.
Did you choose this music to be commercial? You ain’t a hip-hop sell out?
Naw, the music I was doing before it was popular. I’ve been doing it because the scene was so popular and so fun. When I am on tour it’s totally something different. So to come back home to deal with the real life was cool, but I was doing it like these music years ago when it wasn’t cool. I would turn this music on and no one would want to hear it. So I really stopped recording the musicat studios where i know a lot of people would be like uggghhh! I saw the potential in the music. For me I’m in it for the fun. It was for the good times. We’ve all in the hood had some super bad times and we’ve had some super good times. I’m doing this for the good times. When I was on tour on the hip hop scene, you would have shady promoters, folks plotting on my chain. At these concerts it’s a bunch of kids and adults who come to rage out. And I like that. Where it’s popping, it’s popping. I love the scene.
If you could put your music in clothing what would it be?
It would be for women. It would be in boots with the fur, the Paris Hilton line of clothing. But it ain’t about you look at the end of the day, it’s about the music and having fun. Enjoying life and having fun. Having fun isn’t such a bad idea.
What is this twitter trend #TRFG?
The Rage Face Gang. It’s that look after you take a shot of tequila. It’s off my mixtape series for electric dance. Volume One was released 2 months ago. It’s a mix of all my dubbed-step and electric dance music. It’s a free download at soundcloud. Volume 2 will becoming out in another month. It’s all Sporty-O Electric House Music. It will be a free download as well.


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